Brand partnerships, card-linked offers, alternative payment models and the threat of AI provided a whistle-stop tour of the current affiliate market at last week’s Performance… The Affiliate & Partner Marketing Association (APMA) has launched the industry’s first dedicated survey exploring how AI search tools and large language models (LLMs) are… Check out all the photos from the APMA’s 2026 State of the Affiliate Nation research event held in central London on April 30th. Brands and agencies are spending more time and budget https://www.linkinsanity.com/what-you-need-to-know-about-trade-show-internet-company.html than ever trying to reach consumers.
The APMA has welcomed the publication of Germany’s first Affiliate and Partner Marketing market report, produced by the Affiliate and Partner Marketing Circle (APMC), a… The UK Competition and Markets Authority (CMA) has officially published its final decision on Publisher Conduct Requirements (CR) for Google’s general search services. The APMA’s Compliance Reporting Portal provides the industry with a formal way to report serious alleged misconduct within the affiliate channel. AI search is upending how people discover information, how affiliate content is used and how their contributions are measured and rewarded. She is the founder and owner of Helping Moms Connect as well as the current Executive Director of the Performance Marketing Association. Its clients are typically market-leading international technology businesses and global agencies seeking to tell compelling stories based on robust research and insightful data points.
69% said they are concerned about how recent Google actions, including algorithm changes and the advent of AI Overviews, are reducing site traffic and affiliate revenue. “Affiliate marketing’s growth rate has accelerated since the 2021 report, said Linus Gregoriadis, Director of London Research. The mobile commerce market continues to expand, with brands increasing their investment in app user acquisition despite greater competition and rising advertising costs. From 1 February 2027, YouTube will double the watch-time and Shorts-view thresholds for new creators seeking advertising and Premium revenue through YPP.
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London Research produces insight-driven content for B2B professionals, helping them make better, more informed decisions. Its membership spans all industry participant types, including brands, agencies, publishers, technology companies, and affiliate platforms and networks. The full report, which includes detailed vertical analysis, publisher survey results, and future growth projections, is available for download at thepma.org. We’re witnessing greater participation from major brands across multiple verticals alongside fast-growing niche players. Publisher diversity has also increased, with Content Creators and Bloggers gaining a larger share of investment.
How do creators turn a 15-second clip into a reliable revenue stream? A new feature curates relevant creators and publishers based on product category and… A new plan lets brands publish percent-of-sale offers without committing to affiliate… As brands face increasing pressure to…
Stack sky-high revenue shares from premium brands with flexible deals that reward big. And brands are encouraged to share their views as part of the… We want to understand how affiliate marketing is currently measured within MMMs, how those outputs are influencing investment decisions, and where the biggest challenges lie. Monetag may work fine until your traffic grows but your revenue doesn’t. London Research is led by digital marketing and e-commerce analyst Linus Gregoriadis, who has been covering the affiliate marketing sector for 20 years and produced numerous industry reports.
Affiliate Marketing News, Done Right — First, Fast, Unfiltered.
Competition across Meta, TikTok, and in-app advertising networks has increased acquisition costs and made campaign testing more expensive for many iGaming advertisers. Six distinct, role-based Hero Tracks empower you with https://medicalcases.eu/with-u-s-elections-nearing-european-pharma-giants-brace-for-potential-pricing-action-analysts/ the exact skills you need to manage partnerships, track performance, and grow revenue. The Performance Marketing Association has proposed a shared industry standard for affiliate…
Bloomberg reported… New reporting has raised further questions about when Phia’s leadership became aware of affiliate attribution features that could claim credit for sales the shopping platform had not generated. TikTok is reportedly testing a paid membership program for TikTok Shop as the platform looks to turn product discovery into more completed and repeat purchases inside its own app.
- Its membership spans all industry participant types, including brands, agencies, publishers, technology companies, and affiliate platforms and networks.
- Travel influencer marketing is moving from reach towards measurable bookings.
- The APMA has welcomed the publication of Germany’s first Affiliate and Partner Marketing market report, produced by the Affiliate and Partner Marketing Circle (APMC), a…
- 69% said they are concerned about how recent Google actions, including algorithm changes and the advent of AI Overviews, are reducing site traffic and affiliate revenue.
- The mobile commerce market continues to expand, with brands increasing their investment in app user acquisition despite greater competition and rising advertising costs.
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- Researcher Ben Edelman has published an analysis of archived ShopMy guidance that recommended prioritizing ShopMy when the same order appeared in ShopMy and another affiliate network.
- Six distinct, role-based Hero Tracks empower you with the exact skills you need to manage partnerships, track performance, and grow revenue.
- New reporting has raised further questions about when Phia’s leadership became aware of affiliate attribution features that could claim credit for sales the shopping platform had not generated.
- The study highlights notable shifts in the affiliate landscape, with Retail’s share of affiliate spend decreasing from 76% to 63% as other sectors gain ground.
- AI search is upending how people discover information, how affiliate content is used and how their contributions are measured and rewarded.
Finfluencer marketing gives financial brands a measurable way to reach and acquire younger customers, but sponsorships and affiliate-style deals carry significant disclosure and regulatory risks. Have you noticed a hit on your traffic and how are you tracking citations? The report assesses the size, scale and scope of the UK affiliate industry’s…
How to Future-Proof and Grow Your Affiliate Program
Researcher Ben Edelman has published an analysis of archived ShopMy guidance that recommended prioritizing ShopMy when the same order appeared in ShopMy and another affiliate network. Reddit’s share of ChatGPT citations fell by more than 80% during August, according to separate AI https://alcitynews.com/how-to-evaluate-and-select-the-right-content-creator-partners-for-your-brand.html visibility trackers.
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For ecommerce brands, affiliate marketing is no longer just a coupon code channel. CookieDurationDescription__Secure-ROLLOUT_TOKEN6 monthsDescription is currently not available.__ybotpvd3 minutesNo description available. CookieDurationDescriptionloglevelneverSquarespace sets this cookie to maintain settings and outputs when using the Developer Tools Console on the current session. ” turns one of football’s most familiar complaints into a time-travel campaign featuring Roy Keane and Micah Richards. YouTube’s 10 August 2026 deadline for paid Creator Music licences has arrived, ending the option that allowed eligible creators to pay upfront for selected tracks and retain their usual share…
